Your organization bought several pieces of music to be used in television, radio and internet advertisements. You have been happy with the music — it is popular and seems to lead to customers having positive feelings about your products.
You heard a different jingle with music that sounded identical. While the words were different, the music itself was just the same as one of your own jingles.
The best way to protect your intellectual property is through copyright
Are you able to sue the individual or group who stole your intellectual property? Because you bought the music and lyrics, you now own the copyright.
Another consideration: The sound recording of the stolen jingle is protected under a copyright that is different from the copyright that protects the written music. Check with the composition company that wrote the music for you and find out how your music is protected.
What forms of music can you protect?
Protect both forms of the music you own with copyrights. Each one is required to be registered separately at the U.S. Copyright Office. Submit the completed copyright application form with a nonrefundable filing fee. Include the “deposit copies” of the composition.
The idea that copyright protects theories or ideas is incorrect. To fully protect the music and recordings you have bought, they must be written down — this is the tangible format that is required.
Protecting your company’s interests means protecting everything associated with your brand — including tones, notes, jingles and more used in your advertising. Make sure that you have a clear understanding of your rights and how to pursue a legal claim, if necessary.